Today, we announce:

• A new skincare secret from under the sea has been discovered by Human Nature.
• From the sea to your skin: Human Nature’s new Marine Caviar HydroMiracle Line introduces Philippine’s rising skincare superstar – latô, a vitamin-rich seaweed that helps prevent dehydration and provides deep skin nourishment for a well-hydrated, naturally glowing complexion.
• Dive into a potently hydrating facial massage with Marine Caviar HydroMiracle Face Cleanser (P275; 98.93% Natural) that helps brighten skin through gentle exfoliation.
• Take a plunge into superb hydration with Marine Caviar HydroMiracle Moisturizer (P495; 99.89% Natural) that intensively hydrates all-day and helps keep skin elasticity for a plump and dewy complexion.
• Human Nature Marine Caviar HydroMiracle Line is available at Human Nature branches nationwide and via www.humanheartnature.com.

There’s more to the sea than meets the eye.

In our quest to find genuinely natural and proudly local ingredients, Human Nature went ocean deep in our skincare exploration and discovered that a natural skincare secret can be found under the sea.

You know those tiny clusters of green grapes you find in your salad? It’s called latô, an edible seaweed that is also one of the Philippines’ most loved native delicacies. High in amino acid, iodine and Vitamins A, C & K, latô is famous for its health benefits. Turns out, it’s a skincare super ingredient, too.

There is a science behind sea-based ingredients. Not only does latô possess hygroscopic properties which retains water and prevents dehydration, it’s also full of vitamins and minerals that can help restore, renew and replenish our skin.

Imagine our delight when we tested our latô-based formulation and found that it delivers amazing results. “Given the rise of Sephora and Korean & Japanese Skincare, it’s really nice that people think highly of products that are crafted by Filipino scientists and proudly produced by a local social enterprise.” Camille Meloto-Rodriguez, Co-Founder & Creative Director of Human Nature shares. When asked what the most exciting part of creating the Marine Caviar Line was, she said it’s the very act of creating something innovative – a breakthrough that may pave the way for more local skincare companies to use actives sourced in the Philippines.

Truly, the Marine Caviar HydroMiracle Line is one of its kind.

Bursting with the skin superfood seaweed from Bohol, 98.93% Natural Marine Caviar HydroMiracle Face Cleanser energizes and helps renew skin with nutrient-rich oligoelements and helps even out skin tone by lifting away dead skin cells with fine bamboo exfoliants.

8 out of 10 experienced smoother, softer skin after first use.*

Equally nourishing, 99.89% Natural Marine Caviar HydroMiracle Moisturizer intensively hydrates all day long, helping retain skin elasticity with skin-boosting vitamins and minerals.

9 out of 10 experienced better-hydrated, moisturized skin and 8 out of 10 experienced softer, more supple skin after use.**

Together, they promote a plump, dewy complexion, soaking your skin with the glow-boosting, nutrient-rich wonders of latô.

As the Marine Caviar Line begins making waves, Human Nature will continue finding one of a kind locally sourced raw materials that provide genuine skin benefits. “There’s so much richness in terms of resources in the Philippines, we just need to discover them and let them bear fruit.” Meloto-Rodriguez said.

#SeaYourSkinGlow with Human Nature Marine Caviar HydroMiracle Line. Marine Caviar HydroMiracle Face Cleanser and Moisturizer are available in all Human Nature stores. Find a Human Nature store near you via http://humanheartnature.com/branches or get it online at www.humanheartnature.com.

*Based on a self-assessment test of 33 female respondents
**Based on a self-assessment test of 63 female respondents

About Human Nature

Human Nature is the Philippines’ largest brand of genuinely natural, affordable personal care, cosmetics and home care products. Founded in 2008 by Dylan Wilk, Anna Meloto-Wilk, and Camille Meloto, Human Nature’s products are made in the Philippines and free from harmful chemicals. Operated by social enterprise Gandang Kalikasan Inc. (GKI), Human Nature is driven by the core philosophies of being pro-Philippines, pro-poor and pro-environment. In 2012, Human Nature was recognized by the World Economic Forum’s Schwab Foundation as a Champion for Social Entrepreneurship.

To learn more about Human Nature and its advocacies, visit www.humanheartnature.com.